Blogmarketing on Autopilot?

by Dr. Michael Kruzewicz

Get more out of your blog with a new kind of widget that displays links to blogs that your readers should like. As blogger you now can provide your visitors with a very entertaining blogroll that is based on other visitors with similar reading habits: the Criteo AutoRoll

Excpect nothing less than to receive highly qualified incoming traffic to your blog at the same time. Because as other similar blogs display your blog on their AutoRoll, your visibility to other bloggers increases. Chances are this will bring you new visitors with a strong affinity for your own blog.

The widget comes along with inbuild statistics, so you can easily monitor impressions and click-through rates to and from your own blog.

Installation is easy and AutoRoll is already tested on TypePad, WordPress (not wordpress.com), Blogger, blogSpirit and DotClear. According to Criteo the widgetl should also work with any platform that lets you insert HTML code into the sidebar template. Bloggers using WordPress and a widgetized theme would have to insert the widget-code into a text-widget.

Criteo is a French company, with offices in Paris and San Francsico, aiming to become the most widely used real-time personalized recommendation solution on the web.

With a complex engine analyzing millions of statistical events, autoRoll will compute the relative affinity of all blogs carrying the widget, based on each unique reader’s affinity for each specific blog, and automatically will display the Top 10 unique links on each blog.

Sounds a lot like blogmarketing on Autopilot, doesn’t it?

Unfortunately there is no info about how many blogs are already using AutoRoll worldwide. But it’s plain to see that the more blogs utilize the widget the better the outcome of the affinity-computing will be, so that the the right content could be presented to the right user. This way perhaps making AutoRoll the better Blogrush.

Another good reason to use autoroll is: French bloggers are already able to monetize their traffic via AutoRoll with targeted ads. This feature will soon be available for other countries too.

As my blog is only three days old now, i’m willing to take any chance to increase its visibility and to attract more readers. Hence i implemented AutoRoll right away. What about you?